Aad Book Club
Welcome to Aad's virtual book case. Not everything is here, only the books we think you should read. We particularly love small, simple books with big ideas so expect lots of them.
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Posted
6 January 2012
Tagged
Dorfsman & CBS
An overview of one of my favourite designers Lou Dorfsman. Best known for his gastrotypographicalassemblage in the CBS canteen but so much more than a one-hit wonder. This shows what can be achieved when design is given a respected and strategic role in business as we see how Dorsfman helped shape one of America’s most high profile media businesses over 40 years at the company.
