6 January 2012
This is a great little book that has the master [American design legend, Paul Rand] address the students and tell them the meaning of design. But oh those poor, poor students. Rand’s legendary and hilarious (as long as you’re not experiencing it first hand) belligerence is documented here but the pay off is gold. I won’t give away the secret, but if you want to know what design is all about, read this. [SB]